For Shopify Subscription Brands

Improve Retention. Reduce Churn. Maximize LTV

AI churn prediction, churn prevention and customer recovery software for Shopify Merchants.

Shopify Partner

By the 3rd order 50% of Customers Churn

Video killed the radio star, but churn is killing your LTV.

Passive Churn

Payment Failures Kill Your Profit

Involuntary churn makes up 20–40% of all subscription churn—yet most brands don't react until the revenue is already gone. Failed payments, expired cards, and broken retry logic quietly drain LTV every single day.

Active Churn

Cancellations Erase Your Growth

Cancellations are the result of unaddressed value gaps or product fatigue. Waiting until a customer hits "cancel" leaves you with a 75% failure rate. By the time you speak up, the relationship is usually over.

Subscriber lifecycle heartbeat showing churn patterns

Powerful Features for Subscription Brands

Everything you need to make sure your customers don't end up as One-Hit Wonders.

MaxLTV is AI-powered retention software that automates dunning, cancel-save flows, and predictive churn detection across your customer journey. The platform connects Shopify with your subscription management and email software to orchestrate interventions in real time. You also get a dedicated retention strategist who provides quarterly roadmaps, ongoing intelligence reports, and strategic guidance to maximize your results.

AI Churn Prediction & Intervention

Our AI model monitors every subscriber touchpoint to detect churn before it happens. By identifying high-risk patterns in real-time, MaxLTV automatically triggers personalized saves and onsite interventions that keep your customers subscribed and your revenue growing.

Intelligent Retry Logic

Maximize recovery with AI-driven timing. Don't rely on static, scheduled attempts that ignore customer behavior. Our AI-powered retry logic analyzes payment types and historical data to strike when a successful transaction is most likely, delivering higher recovery rates without manual oversight.

Dunning Across Channels

Automated outreach that actually converts. Go beyond generic templates. We orchestrate email, SMS, and phone communications that are dynamically personalized based on the specific decline reason and customer profile. By speaking to the customer's unique situation, we turn failed payments into renewed commitments.

Order notification example
Real Results from hellobonafide.com

35% Improvement in Payment Recovery

10x ROI. In less than 30 days. 🚀

hellobonafide.com payment recovery rate improvement showing increase from 26% to 35% after implementing MaxLTV
26% → 35%
Recovery Rate
10x
ROI
$700k
Additional Annual Revenue

Most subscription brands accept failed payments as a "cost of doing business." But for Bonafide, it became a massive opportunity for growth. After rolling out MaxLTV in mid-December 2025, the results were immediate:

The best part? This was achieved without adding any manual overhead. By using AI-powered retry logic, AI powered site notifications and intelligent dunning sequences, Bonafide turned passive churn into a predictable revenue stream.

Our Two-Phase Engagement Model

Harder, Better, Faster, Stronger—Our AI provides the speed, while our experts provide the soul.

MaxLTV isn't just software; it's managed by retention experts with 10+ years of experience. We give you the tools and help you build the strategies that maximize your LTV. Designed to deliver quick wins and ongoing impact.

1

Phase 1: Diagnostic & Design

We deep-dive into your existing data to identify exactly where revenue is leaking and design a custom roadmap for recovery.

2

Phase 2: Software Activation

We launch the MaxLTV software and begin active churn intervention, dunning optimization, and use your data to stack retention wins.

View Pricing

Software That Connects. Learns. Optimizes.

Stop, collaborate, and listen: MaxLTV is back with a brand new invention for your retention

🔔
Event Happens
Payment fails, cart abandoned, subscription paused
🤖
AI Analyzes
Instantly tags and segments
💬
Message Triggered
On-site, email, SMS—wherever they are
📈
Orders Placed. Revenue Recovered
Automatically, in real-time

Built for Real Subscription Challenges

Stop 'Livin' La Vida Loca' with disconnected customer journey. MaxLTV connects touchpoints to reduce churn.

🎯

AI-Driven Cancel Prevention

Machine learning identifies at-risk customers before they cancel, triggering perfectly-timed interventions.

Event: Churn behavior pattern recognized
Action: Tagged as "churn_risk"
Result: Personalized site popup: "Take 20% off your next order" when user returns to site.
📊

Smarter Retry Logic

Automatically tracks failed transactions and orders, along with customer website behavior and the system places orders when they are most likley to succeeed

Event: Customer updates credit card after failed order
Action: Automatically places a new order
Result: Faster recovery and better user experience

Proactive Card Updates

Prevent failures before they happen with expiration alerts.

Event: Card expiring in 30 days
Action: Tagged "card_expiring_soon"
Result: On-site reminder: "Your card expires soon—update now to avoid interruption"
👋

Personalized Welcome Journeys

Tailor the experience to improve adherence:

Event: New subscriber from welcome email
Action: Tagged "from_welcome_campaign"
Result: Show popup with onboarding content specific to their product

AI-Powered Features. Expert Level Support.

Somebody once told me the churn was gonna roll me—then I paired expert strategy with AI-powered speed

🛡️

Intelligent Cancel Prevention

Modernize your existing cancellation flows with tools to intervene even before your customers make it to the cancel screen.

📧

Smarter Dunning

Retry logic and dunning emails powered by machince learning & AI for improved payment recovery.

💳

Frictionless Credit Card Updates

Reduce friction when updating a credit card by including payment method update links directly in email communications.

🔗

Native Platform Integrations

Orchestrate communication across channels with integrations between Shopify, your subscription management software and emails platforms making it easier to take action.

🎯

Onsite Personalization

Banners and pop-ups to make it easy for subscribers to ship now, update cards, leave reviews.

📊

Predictive Churn Analytics

Understand the drivers of churn and create targeted interventions to reduce active churn and maximize LTV.

Ready to Maximize Your LTV?

Churn is like a scratched CD; it just keeps skipping the best parts.

Yo, tell me what you want, what you really, really want:

Let's Talk

Stop Losing Customers to Disconnected Experiences

Powerful Software • Expert Level Support