Reduce Churn. Grow Recurring Revenue.

AI Powered Tools + Expert Support

Explore Software

Failed Payment Recovery

One fully integrated system for retry logic, dunning, and site UX built for Shopify.

Learn more: Payment Recovery

Predictive Churn Algorithm

Accurately predict churn before your customers try to cancel their subscription.

Learn more: Churn Prevention

Boost Recurring AOV

One-click reactivation for churned subscribers and personalized upsell offers for active ones.

Learn more: Recurring AOV

Advanced Analytics

Better reporting and insights to help you understand your churn and improve your retention.

Learn more: Advanced Analytics

Failed payment banner on a subscription store, reading we could not process your last payment, with an Update my card button

The Right Message for Every Subscriber

Subscribers currently in dunning
Subscribers with a card expiring soon
Churned subscribers, for reactivation

and more

Case study: hellobonafide.com

Bonafide 2X'd Their Recovery Rate for a $2M Annual LTV Impact

Recovery rate moved within the first 30 days after cutover and has kept climbing.

Bonafide recovery rate chart climbing from about 24% in late 2025 to about 55% in 2026 after implementing MaxLTV

$2M

Annual LTV impact

~55%

Recovery rate, up from ~24%

Before MaxLTV, Bonafide recovered about 24% of failed subscription payments. After the switch, recovery climbed to roughly 55%, more than double the old baseline, for a $2M annual LTV impact.

“Recovery improved immediately after the switch to MaxLTV. No new hires, no campaign overload, no complicated migrations—just smarter logic and a better experience for subscribers.”

Tyler Hill — Manager, Lifecycle Marketing

“MaxLTV is a great tool for churn prevention that is highly customizable to brand's specific needs!”

Nargiza Dakmak, Director of Ecommerce

Beyond Generic Retry Logic and Dunning

Expert lead strategy and implementation tuned to your brand. MaxLTV gives you granular control and provides the expertise to implement it. No migration required.

Works alongside

Shop-specific strategy vs generic built-in settings

Platform tools ship the same defaults for every merchant. MaxLTV tunes recovery and interventions to your brand.

Predict & intervene before the cancel screen

Cancel-saves act too late. MaxLTV flags risk early and reaches customers across email, SMS, phone, and on-site.

Expert level support for strategy & implementation

You get the software plus retention operators who diagnose, prioritize, and ship—not another dashboard to figure out alone.

Free Churn Audit

Built for Real Subscription Challenges

Stop 'Livin' La Vida Loca' with disconnected customer journey. MaxLTV connects touchpoints to reduce churn.

AI-Powered • Highest ROI

Intelligent Payment Recovery

AI automatically detects soft vs. hard declines and coordinates retry logic & dunning to show the right message at the right time—learning from every interaction.

Event: Payment fails in your subscription platform

Action: Customer tagged with failure type (soft/hard)

Result: AI optimized recovery sequence including retry logic, email commuications, SMS and site popups.

AI-Driven Cancel Prevention

Machine learning identifies at-risk customers before they cancel, triggering perfectly-timed interventions.

Event: Churn behavior pattern recognized

Action: Tagged as "churn_risk"

Result: Personalized site popup: "Take 20% off your next order" when user returns to site.

Smarter Retry Logic

Automatically tracks failed transactions and orders, along with customer website behavior and the system places orders when they are most likley to succeeed

Event: Customer updates credit card after failed order

Action: Automatically places a new order

Result: Faster recovery and better user experience

Proactive Card Updates

Prevent failures before they happen with expiration alerts.

Event: Card expiring in 30 days

Action: Tagged "card_expiring_soon"

Result: On-site reminder: "Your card expires soon—update now to avoid interruption"

Personalized Welcome Journeys

Tailor the experience to improve adherence:

Event: New subscriber from welcome email

Action: Tagged "from_welcome_campaign"

Result: Show popup with onboarding content specific to their product

Payment Recovery for Shopify Subscription Brands